The UK FinTech Awards will return in 2025!
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Sarah Williams-Gardener

Sarah Williams-Gardener FinTech Wales

Sarah is chief executive officer at Fintech Wales, a members collective focused on empowering fintech and financial services in the country. It also supports the advisory board in implementing its vision for the future by establishing Wales as a globally recognised fintech hub of excellence.

Prior to this, Sarah spent 17 years at IBM, latterly as government affairs director working with government departments, and working on commercial and innovation projects.

Sarah was also a founding member of the team behind the challenger bank Starling. Since leaving Starling in 2019, Sarah held an interim chief executive officer role at charity Hope for Children. She also worked in the market, consumer insights and product design team at Fair 4 All Finance.


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